In recent months, the interests of the entire industry chain have fallen sharply. Liu Mingwei, the former financial director of Dongguan Jianhui Paper, said that the company's profit fell by 20%. Afterwards, many paper mills in Jiangsu, Zhejiang and Shandong expressed serious losses, and raised the price of raw paper by 100-150 yuan/ton, while stopping for 5-7 days.
1. When the machine is shut down, the price increases, what is the paper market?
The current situation of the paper mill is not good. On the one hand, although paper mills have implemented preferential policies despite the implementation of price increases, it is clear that liquidity needs to be replenished. For example, Jiangsu Tiancheng Paper, although the price increase of 100 yuan / ton, but prepaid customers can still enjoy 100 yuan / ton discount. In other words, there is no price increase for prepaid customers.
On the other hand, the paper mills also implemented downtime while raising prices, and apparently there was no significant increase in demand. Such as Hangzhou Fuyang Jindong Paper, Jiaxing Hongya Yarn Tube Paper, Shandong Depike Paper, the price increase of 100-150 yuan / ton, and said that according to the production plan or accept environmental inspection, shutdown 5-7 days.
Hangzhou Fuyang Jindong Paper Co., Ltd.
Since August 4, 2018, paper tube base paper has been raised by RMB 100/ton per ton based on the current implementation price. Due to environmental inspections, the company was down for 7 days in August.
Jiaxing Hongya Yarn Tube Paper Co., Ltd.
Since August 5, 2018, the original paper has raised the price by 100 yuan per ton. At the same time, according to the actual production situation, the plan is to stop for seven days from August 5.
Shandong Depike Paper Co., Ltd.
Since August 3, 2018, the sales price of all grades of raw paper has been adjusted by 150 yuan/ton on the original basis. In August, the company plans to shut down for 5 days.
2, the cost can not be reduced, sales can not be lifted, the industry chain profits fell seriously
There are two main reasons for this. First, the cost of waste paper is too high: although the price of waste paper has risen for a while, it has fallen for a while, but it has fluctuated around 3,000 yuan/ton.
The mentality of the industry is also changing: last year, the price of 3,000 yuan / ton will make many people exclaim, but this year everyone has maintained a normal heart, because for a long time, it is taken for granted.
Second, the current market is really bad. Due to the off-season, coupled with the Sino-US trade war, market demand has been greatly affected, many companies have reduced operating rates and lack of orders.
Moreover, due to the skyrocketing price of paper in the past two years, the price of paper packaging products has risen, and many terminal companies have abandoned paper packaging and switched to alternatives, which further reduced demand.
The cost can not be lowered, sales can not be raised, the entire paper packaging industry chain, both large and small enterprises, profits have been seriously declining. According to previous data from the National Bureau of Statistics:
From January to June, the total profits of industrial enterprises above designated size reached 3,388.21 billion yuan, a year-on-year increase of 17.2%, while the total profit of paper and paper products industry was 43.26 billion yuan, a year-on-year increase of 13.5%. Look, the profit growth rate of the paper and paper products industry is almost 4 percentage points lower.
From January to June, the cost of main business of industrial enterprises above designated size was 44 trillion yuan, an increase of 9.5%. The main business cost of the paper and paper products industry was 622.17 billion yuan, a year-on-year increase of 13.0%. Look, the paper and paper products owner's business cost growth rate is nearly 4 points.
On the one hand, the profit growth rate is lower than that of the national industrial enterprises. On the one hand, the growth rate of the main business is higher than the growth rate of the main business of the industrial enterprises. This is all happening in the paper and paper products industry. How can it not slip?
Speaking of this, the author can't bear to say anything more, can only wish the upstream and downstream enterprises in the industry chain, in the upcoming peak season, will be able to start their horsepower and earn gold!
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