Guarantee Points for Printing Quality of Book and Bar Codes

One, article, empty color with improper

Since bar code reading is realized by the difference in reflectivity of the light irradiated on the bar and the space, most of the light source of the bar code scanning device is red light, and therefore, the bar code of the white space black bar is the easiest to read. In order to reduce the cost of printing, some books and magazines print only one color: red, yellow, or orange, so that the bar code is also printed in red on a white background, yellow on a white background, and orange on a white background. The reflectance on the strip and the space is almost the same, resulting in unreadable; some book cover designers do not understand the principle of reading the barcode, and print black barcodes or print the barcodes on dark blue, dark green, dark brown covers. The place where the cover has graphics and text, the bar code print contrast (pcs value) is very small, so that the scanning instrument can not read. In this case, as long as the part of the base color of the cover bar code is hollowed out into blank white and black bar code is printed at the time of plate making, the bar code can be read.

In order to ensure the printing quality of the bar code, the color of the bar should be black, dark blue, dark green, brown, and the empty colors should be white, red, yellow, orange. These 16 combinations are the best choices. To understand the attraction and reflection of light, the color of the bar must be able to absorb the red light, so that the reflectivity of the bar is low; the empty color must reflect the red light, so that the empty reflectance is higher. The maximum reflectance of the bar is not more than 25%, the minimum value of the empty reflectance is not less than 96%, and the barcode printing contrast (pcs value) is 67%-98%. The bar code scanning instrument can correctly read the bar code.

Second, any scaling bar code size

Some books and magazines, due to their small size (64 pages) or too many cover art and photos, do not have enough space to place barcodes, they will arbitrarily reduce the size of the barcodes, causing the space to be too small or too thin to be read by the scanner. Therefore, when bar codes need to be reduced, the bar code administrative department must use special equipment to make the codes, which can only be reduced to 80% of conventional bar codes.

Third, self-produced bar code film

Some books and magazines have lost their barcodes, so they will create a bar code on their own or copy the bar code of the original book and then take the plate. This is not allowed. The quality of the bar code or the photocopied bar code made by oneself is unqualified, and the bar code of the bar code of the plate making and printing is certainly not qualified. Barcodes are lost and must be re-applied to the bar code administrative department for making barcodes.

Fourth, the improper choice of printed paper, ink, and equipment

Bar code strips and space gaps are so small that improperly printed paper, ink, and equipment are selected. When printing, it is easy to paste plates, and the bars become thicker and narrower. When the bar width deviation exceeds ±30%, the scanning instrument cannot be read. Therefore, book and bar code printing is best to choose offset printing, paper selection of coated paper, offset paper and other paper with less paper, printing cylinder liner should not be too soft, the ink's fluidity is moderate, to ensure not paste version. Barcode printing should ensure that the bar is clear and accurate, the bar width deviation and the print contrast are within the specified range, so that it can become a bar code printing qualified product.

The application of bar code scanning technology to realize the automation management of microcomputers is a trend and hotspot in the current international book industry pursuit of management modernization. With the increasing number of "scan bookstores" in China, the qualification rate of bar code printing quality in books and periodicals will affect the progress of computer management in the publishing industry in China. It is particularly important that the cover design, production staff, and printing plant managers of each publishing unit are familiar with and master the principle of bar code reading and quality assurance. As a new thing, the bar code technology of books and publications will depend on the joint efforts of publishing colleagues to achieve healthy and rapid progress. development of.

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