In the current publishing and printing industry, a big change of the Dragon and Phoenix drama is kicking off. Electronic paper and environmental protection paper play the role of dragon and phoenix.
In this box, this year's Hong Kong Book Fair set up the "Digital Reading Interactive Zone" for the first time, and 15 local publishers exhibited various digital readers and e-books. The Hanwang electronic paper book with 2,000 books is priced at less than 2,000 yuan; a net library borrows an e-book for only 1.5 yuan; the president of a publishing house in Taiwan declared at the Asian Publishing Forum: in 2015, electronic publishing will surpass traditional publishing , Its company no longer sends out content for publication.
In that box, Shanghai Electric Group is spending huge sums of money to acquire Gauss and expand its manufacturing of rotary presses. The world's largest paper machine for Jinhai Pulp and Paper in Hainan has just been put into production, and another machine for making powdered paper is also ready for production. A well-known printing executive stated: The traditional offset printing soldiers are strong, and they will lose to electronic publishing in their lifetime.
Is this Dragon and Phoenix show a martial art or a love drama?
There is a famous saying: understand his past, but know the present, understand his present, but know the future.
Since the invention of mankind, the element of human progress, the carrier of information dissemination has been constantly improving: from stone carvings, oracle bones, bamboo slips, wooden tablets, woven silk, to the great Cai Lun paper, to modern display screens. The method of information dissemination keeps improving: from seals, extension stones, clay sculptures, wood carvings, copper castings, to the great Bi Sheng type, "lead and fire", "light and electricity", to the modern "number and network" ".
Change is eternal, because mankind's desire to pursue flat, beautiful and fast information dissemination will never change. The brilliant debut of electronic paper and environmental protection paper is the result of social development and technological progress.
The birth of e-paper is a product of the times. It can use external light to turn pages without power consumption, which is more environmentally friendly than e-books. Electronic paper is an inevitable product of human pursuit of audiovisual interactive information and low-carbon emission reduction. At the Shanghai Advertising Exhibition in July, the author has seen a domestic electronic paper advertising screen. Amazon Kendall DX reader, the size is up to 9.7 traces? Take ⒎ bed ang Meng Miao training Meijiao? Toad beer 2 bite? 缱 and uncovering the part? The collapse of the sand? The real haze? Widowing Ping Ji? Sword? You have another prize for changing 岽 闯 鲆 鲓 沓 鲂 rate harmonic? / P>
Environmental protection paper plays a leading role in the traditional printing market. The integrated production of planting, pulping and papermaking has become a new model of papermaking. I have just visited Jinhai Pulp and Paper, and I feel a huge change from the paper mills in Finland, Germany and Japan that I have visited before: planting trees to make pulp, black alkali to generate electricity, sewage and fish farming ... it is breathtaking. As for the certification of environmental protection paper, FSC and PEFC have entered the industry.
Electronic paper will be more diverted to book printing, and packaging printing will use more environmentally friendly paper. They will adjust their position in harmony, play the best role, and jointly promote society and improve the modern civilization of human life.
This dragon and phoenix play is a comedy of harmonious music, electronic paper and environmental protection paper, will go hand in hand with the green information world, bathe in the brilliant golden light of the sunrise.
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