Mineral water bottles are everywhere, as can be seen from the large market demand. Maybe, you will think that mineral water bottle manufacturers are very moist, so you're wrong. In fact, the days of domestic small and medium-sized mineral water bottle manufacturers are not easy. China Bottle Net thinks that the reasons for this are: The following:
First of all, the production of downstream beverages and mineral water companies is highly concentrated. In fact, the mineral water market is mainly controlled by Coca-Cola, Kangshifu, Wowhaha, Nongfu Spring and Robust. They have their own injection molding production workshops on the one hand. On the other hand, they generally have fixed suppliers of mineral water bottles, such as those of Zhuhai Zhongfu, a fixed supplier of Coca-Cola, and Zijiang, Shanghai. This has greatly reduced the market space for small and medium-sized mineral water bottle manufacturers.
Secondly, profits are generally low. As the purchasing power of mineral water bottles is basically controlled by the hands of large-scale mineral water production plants, mineral water bottle factories basically rely on their volume to maintain profits. However, mineral water bottles are hollow products and transportation is a problem, which further hinders The range of sources for small and medium-sized mineral water bottles.
The above are two major obstacles to the development of mineral water bottle plants. After years of monitoring the market, the Chinese bottle bottles industry believes that the medium and small mineral water bottle factories want to make breakthroughs and need to be strengthened from the following aspects.
First of all, to strengthen scientific and technological innovation capabilities, at present, the development of mineral water bottles is in the direction of lightweight, if the small and medium-sized mineral water bottle factory can master the core technology, will achieve a breakthrough development.
Secondly, make more efforts on product differentiation, and how to make mineral water bottles more user-friendly, such as adding logos on bottle caps, so that mineral water consumers do not have confusion when using the same brand of mineral water, and enhance the ability to distinguish. ,and many more. Small and medium-sized mineral water bottle companies can only obtain a strong development by abandoning the production-surviving production model.
Content is original Chinese bottle net, reproduced in the article source link to the Chinese bottle net, otherwise please do not reprint
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