"At the same price, how can the bottle be so soft?!"
Recently, Mr. Zhang, a Nanning citizen, bought a mineral water in the supermarket for use in the car. One day, when he drank water to drink, he felt that the mineral water bottle was getting softer than the previous bottle of mineral water.
"I gently squeezed the bottle and got into the plastic product packaging." Mr. Zhang could not help but have some doubts.
Mr. Zhang’s speculation is not without reason. Many beverage manufacturers are gradually reducing the weight of mineral water bottles.
On April 19th, an interview with a reporter at the Wal-Mart supermarket revealed that many mineral waters remained in place compared with the previous months, but a bottle of mineral water bottles became soft and thin, and forced one. Pinching, I feel like the water inside will blow out. The 3 yuan mineral water packaging material seems to be better, and it is relatively hard to pinch.
In response, Huang Minghua, a general manager of a mineral water company in Nanning City, said that due to the increase in the price of raw materials, some manufacturers have taken measures to save costs. For example, a 16-gram bottle of mineral water is now reduced by 2 to 3 grams. It's a lot softer.
The reporter learned that not long ago, the relevant person in charge of the Coca-Cola Company stated that in April, China would be the first to launch an “environmentally friendly lightweight bottleâ€. This lightweight bottle weighed only 9 grams because of the thinning of the bottle wall and finished drinking beverages. After pinching by hand, it shrinks into a stick.
A staff member of the Coca-Cola Company's Guangxi Branch responsible for propaganda said that the reduction in the weight of plastic bottles not only saves costs for the company, but also makes sense in environmental protection. In recent years, their company has also made efforts in reducing materials.
At the same time, Pepsi has continued to “downsizingâ€. At the end of May 2008, Pepsi was launching the lightest bottle of 500-mL non-carbonated beverages. The use of the bottle reduces the amount of plastic used by 20% and can reduce 20 million pounds of environmental waste.
2. Enterprises: Increase in plastics price pressures
“Starting in February this year, the price of raw materials for plastics has increased, and our production cost pressures have become more and more severe.†Relevant person in charge of Nanning Xinxinquan Food Co., Ltd. told reporters that plastic buckets of plastic barrels of water have been priced from years ago. One of the 23 yuan rose to the current 25 yuan. The price of plastic wrapper also rose, from the original 6 cents to 7 cents now, up by 1 cent. "After rising costs, our pressure is very large, and we are not willing to raise prices at will, fearing that price increases will affect sales," said the person in charge.
It is understood that as the international oil price continues to run above 80 US dollars, there is a great potential for exploring 90 US dollars, and international plastic prices cannot bear the loneliness caused by the rise in oil prices, and they begin to attack 12,000 yuan/ton. Rising raw material prices will eventually affect the retail sales of goods.
“Before and after the Spring Festival, some mineral water prices in supermarkets are basically unchanged. Under pressure, only packing materials work hard.†A person in charge of a mineral water company in Nanning said that due to rising raw materials, some industry peers have even requested , I hope to reduce the weight of the bottle to control the cost.
It is understood that Coca-Cola launched the "environmentally friendly lightweight bottle" is also to minimize the cost, because according to Coca-Cola's estimates, the current use of ordinary plastic bottles will save energy and reduce emissions by 35%.
3. Experts: PPI rises to stimulate CPI rise
On April 15, the National Bureau of Statistics issued data on China's CPI and PPI in the first quarter: The CPI in the first quarter rose by 2.2% year-on-year. In March, the CPI rose by 2.4% year-on-year and fell by 0.7% month-on-month. In this regard, some experts believe that if we consider the negative growth of the price level in the same period of last year, the current increase in CPI is indeed not high. However, it is an indisputable fact that the prices of consumer goods around the public have been rising since last year.
Compared with everyone’s blind attention to CPI, PPI cannot be ignored because it is an index that measures the changing trend and degree of changes in ex-factory prices of industrial products. It is an important economic indicator that reflects changes in the price of production in a given period of time, and is also the formulation of relevant economies. The important basis for policy and national economic accounting.
According to Gan Yiyuan, an economics doctor at Guangxi University, according to the law of price transmission, PPI has a certain influence on CPI. PPI reflects the price level of production, and CPI reflects the price level of consumption. The fluctuation of the overall price level generally occurs first in the production area, then spreads through the industrial chain to downstream industries, and finally affects consumer goods. At present, the prices of international bulk raw materials such as copper, iron, and petroleum are rising all the way, which will definitely affect the increase in production costs of related products. Although manufacturers will take corresponding measures to reduce costs, when the cost pressure is too high, it will eventually Have to increase the ex-factory price of goods, and affect the retail terminal.
Gan Yiyuan said: "In March, the PPI rose by 5.9% year-on-year, and the purchase price index for raw materials and fuels rose by 11.5%. This shows that the upward pressure on prices is high. Looking ahead, it is expected that the CPI and PPI will spiral in the fluctuations before the third quarter. Rising, the rise in PPI will then drive the CPI to rise and eventually evolve into inflation. Generally speaking, the impact of these two prices is theoretically three months to six months."
4, merchants: prices of some commodities rose after the holiday
Liquor, cigarettes, instant noodles, plastic products... From the beginning of last year, the prices of many commodities have started to rise, and many commodities have started to rise this year. “At the end of February of this year, some manufacturers’ deliverymen told us that they would raise their prices by holding bills and price increases.†For price increases, Mr. Mo, who opened a small supermarket on Baisha Avenue, has the most feelings.
Although Mr. Mo’s supermarket is small, he has everything from eating to using. Since last year, the price of tobacco and alcohol was the first to increase. At that time, it was said that taxes increased and costs increased. Later, it was the price of instant noodles. The price of the “new classic bag noodles†suggested a selling price of 2 yuan, which was 0.2 yuan more than the price of the original bag noodle. It included 14 items such as the classic braised beef noodles, noodles 120 and noodles. The rate of increase is about 10% to 11%.
"The prices of certain commodities after the holiday season have also risen." Mr. Mo introduced that, like this 50-cm-long drying rack, it is 3.5 yuan before the holiday and it is now sold for 4 yuan. The packaging of some products has also changed, like the 550 ml bottles of mineral water bottles, which are all quite tough. Now, some brands of bottles are softer than before. Asked the manufacturer, said that in order to save costs, improve the process, mineral water bottles are softer, but the quality is no problem, the retail price did not rise.
In this regard, the industry believes that the current price increase in the plastics industry is that domestic industrial product prices and raw materials, fuel prices rose rapidly, the cost of pressure to increase. In order to reduce costs, companies can only “slim down†their packaging.
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