Recently, the domestic market has not reduced the heat of imported furniture brands. Domestic enterprises have increasingly increased the number of agents for imported furniture brands. Some large-scale stores have begun to introduce European and American imported furniture brands to expand the sales area of ​​European and American furniture brands. According to industry insiders, the imported furniture market has potential to be tapped in the future, but the rush to the situation will inevitably lead to a new round of elimination and shuffling.
Imported furniture frequently appeared on December 1, 2013. Beijing Chengwai International Pavilion announced that it will open in May 2014. In the Beijing International Outer International Pavilion, which has an investment of more than 200 million yuan and covers an area of ​​about 50,000 square meters, the imported furniture brand will occupy about a quarter of the entire floor. The author understands that in addition to the big moves of home stores, many imported furniture also frequently open specialty stores, and imported furniture agents have also accelerated the pace of brand agents. For the frequent appearance of imported furniture brands in China, some insiders said that the sluggish international furniture market has made many foreign brands aim at China's huge consumer market and the rising consumption power of the Chinese market.
Optimistic about imported furniture, high value-added imported furniture is expensive, spend more than a dozen times or even dozens of times more than domestic furniture to buy imported furniture, many consumers value the "added value" behind these brands and products. These added value include master's design, top environmentally friendly raw materials, top-of-the-line manufacturing processes and tightly controlled product quality and service. Experts say that for high-end furniture brands, consumers recognize the production of furniture and environmental standards, especially the European standards for more stringent requirements of furniture, these are the most valuable part of the product.
Tips to recognize the "orthodox" imported furniture industry insiders said that we must recognize the true "bloodliness" of imported furniture. Many "foreign brands" are not really pure imported furniture products. They are certified abroad, and there are still many domestic OEM and production brands.
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